Garage Support Newsletter 6 ROI 2021

Animated publication

GARAGE SUPPORT Supporting you and your business

2021 Edition 6

Nothing is more expensive than a missed opportunity ⊲ Air con season – it’s not over yet! ⊲ Increase your revenue streams with Garage Services ⊲ Take advantage of vehicles on the ramp and offer 10 minutes battery checks ⊲ And even more business opportunities at your fingertips.

Call your local branch now!

A message from our CEO

After 18 months of doom and gloom, things are certainly starting to look up – finally! And whilst at the time of writing Covid cases are still quite high, restrictions in some areas of the country are starting to ease, and the vaccine programme continues to gain pace. In the most recent updates from each of the home nation governments, the take home message has been very much around our own social responsibility and making the right choices, even as things like mask wearing and social distancing become optional in some areas. As I’m sure you will have seen in all of our communication throughout the pandemic, our priority has always been on the safety of our customers and our team members, and that’s not something that will be changing any time soon.

We’ve been incredibly proud of how our team have come together (albeit very far apart for safety reasons!) to continue to support you. At times, you might have thought us a little over cautious, but our main goal has been to keep our customers moving, even at the worst of times. But positive change is coming. In this issue, you’ll see some fantastic content around how to get yourself set up for success. Alongside that, many of us will be taking holidays in this country this summer while there’s still uncertainty around international travel, so offering safety checks to your customers

before they head off and testing sometimes overlooked things like batteries, bulbs and wipers while those cars are on the ramp, are all things we can support you with. Read on to find out more about what we can offer to help you in these areas. For the time being, we’ll be retaining many of our safety measures in our branches, until we know it’s safer to reduce and remove them entirely. So if you do visit us at a branch, you’ll see our

recommendations around face masks, social distancing and limited capacity while you’re with us. Our teams will continue to respect your own safety guidance if they are visiting you at your sites too. Wishing you a safe and sunny summer.

Andy Hamilton CEO LKQ Euro Car Parts

For updates, guidance, marketing materials and more, go to Omnihub.

Staycation Ready! Free Summer HealthCheck AvailableNow! A comprehensive multi point check to ensure your car is ready for any journey.

Keep Cool This Summer. Get Your Air Conditioning Serviced. What’s Included?

Summer Health Check

Customer Name

Email

Vehicle Registration

Vehicle Make & Model Current Mileage (Miles)

Customer Phone Number Date Of Health Check

MOT Assist No

Date Of Next MOT

Date Of Next Service

Date Of Last Service

Component Checks

GOOD FAIR POOR

Wiper Blades

GOOD FAIR POOR

Lights/Bulbs Drive Belt Air Filter Fuel Filter

Right Front Left Front Rear

Oil Filter Steering Suspension Hoses Exhaust Fuel Cap Horn Hand Brake Brake Master Cylinder Brake Servo

Battery

GOOD FAIR POOR

Battery Health Battery Charge

Air Conditioning GOOD FAIR POOR Temperature Refrigerant System Inspection

Fluid

GOOD FAIR POOR

Left Rear Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Left Front Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Antifreeze/Coolant Brake Fluid Engine Oil Screenwash Transmission Power Steering Other

n

G

r

t

e

-

e

i

a

t

s

a

e

n

c

s

l

R

C

a

o

C

h

p

B

l

-

e

e

i

m

t

a

c

o

n

n

k

C

A

Visual Checks

GOOD FAIR POOR

Door's/Bonnet & Boot Lock Operation Operation & Condition Of Windscreen Wipers & Washers Windscreen For Cracks & Chips Rear View & Wing Mirror Condition Number Plate Condition Backrest Positioning And Security Seat Belts For Rips, Frays And Mechanism Function

Right Front Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Right Rear Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Garage Name

Additional Comments

Completed By

Signature

Don’t get flustered this summer! Book Now!

Book a Summer Health Check Today!

Summer Health Check List March 2021 A4v2.indd 2

19/04/2021 17:29

2

The summer months have arrived and with Staycations more popular than ever, your customers are preparing to head off for a long-awaited holiday. Making the most of staycations There is still an opportunity to offer your customers a free summer vehicle check as well as generating some additional revenue by offering extra services such as leisure product fitting.

Free Summer Health Check

Offering a free summer health check, utilising your customer database and the marketing material we can provide, could encourage motorists into your garage, get more vehicles onto your ramps and help increase your revenue.

Staycation Ready! Free Summer HealthCheck AvailableNow! A comprehensive multi point check to ensure your car is ready for any journey.

Keep Cool This Summer. Get Your Air Conditioning Serviced. What’s Included?

Summer Health Check

Customer Name

Email

Vehicle Registration

Vehicle Make & Model Current Mileage (Miles)

Customer Phone Number Date Of Health Check

MOT Assist No

Date Of Next MOT

Date Of Next Service

Date Of Last Service

Component Checks

GOOD FAIR POOR

Wiper Blades

GOOD FAIR POOR

Lights/Bulbs Drive Belt Air Filter Fuel Filter

Right Front Left Front Rear

Oil Filter Steering Suspension Hoses Exhaust Fuel Cap Horn Hand Brake Brake Master Cylinder Brake Servo

Battery

GOOD FAIR POOR

Battery Health Battery Charge

Air Conditioning GOOD FAIR POOR Temperature Refrigerant System Inspection

Fluid

GOOD FAIR POOR

Left Rear Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Left Front Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Antifreeze/Coolant Brake Fluid Engine Oil

Screenwash Transmission Power Steering Other

n

G

r

t

e

-

e

i

a

t

s

a

e

n

c

s

l

R

C

a

o

C

h

p

B

l

-

e

e

i

m

t

a

c

o

n

n

k

C

A

Visual Checks

GOOD FAIR POOR

Door's/Bonnet & Boot Lock Operation Operation & Condition Of Windscreen Wipers & Washers Windscreen For Cracks & Chips Rear View & Wing Mirror Condition Number Plate Condition Backrest Positioning And Security Seat Belts For Rips, Frays And Mechanism Function

Right Front Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Right Rear Tread Wear: Tread Depth: Tyre Pressure: Brake Pads: Brake Disc: Brake Caliper:

Garage Name

Additional Comments

Completed By

Signature

Don’t get flustered this summer! Book Now!

Book a Summer Health Check Today! Promotional Posters

Summer Health Check List March 2021 A4v2.indd 2

19/04/2021 17:29

Promotional Flyers

Vehicle Inspection Sheet

Banners

Request your free marketing pack by post or download them straight away through Omnihub.

Leisure Product Fitting

Offering extra services your competitors don’t months could give you an extra income stream, especially during peak staycation months.

Towbar

Roof Boxes

Bike Racks

Roof Racks

And there’s no need to worry, our leisure products all come with fitting instruction and training to help guide you

3

Test to earn – battery checks

Why wait till winter to get engaged with batteries?

Make sure you are testing every vehicle that enters the workshop

Testing batteries is a huge profit opportunity. It should take no more than ten minutes to check a car battery if you’re equipped with the right battery tester. Doing a battery health check will alert you to any underlying battery faults before they become an issue, in turn helping you to build customer confidence because they’ll know where to come back to next time. The stats speak for themselves and an opportunity for your garage could be just round the corner:

■ One in three vehicles entering a workshop could require a new battery ■ Three out of four customers will purchase and replace a battery the same day if the test accurately shows a weak/bad battery ■ 40% of national breakdowns occur as a direct result from battery failure.

Talk to your account manager to find out how to get your hands on this DHC tester FREE!

DHC 6v/12v Battery Tester Built In Printer 447440250

LKQ Euro Car Parts is here to support you set up this service. We have marketing material available on Omnihub which enables you to advertise this service to your customers.

COMING SOON

Packed full of opportunities to grow your business

4

Garage Services

Why Garage Services? These days keeping customers and finding new ones is tough. With fierce competition, you shouldn’t have to decline work because you're unable to offer services in-house. Nothing is more expensive than a missed opportunity. This is where our Garage Services from LKQ Euro Car Parts can help – a range of added value services designed to provide your customers with all the regular services required to keep their vehicles up to date.

■ Additional revenue streams for your workshop ■ Ability to provide first fix solutions Benefits of Garage Services:

■ Increased satisfaction and retention ■ Avoiding losing a customer or work to a competitor.

Advanced Driver Assistance Systems

There are millions of vehicles across the UK and ROI enabled with Advanced Driver Assistance Systems (ADAS), according to Thatcham Research. Calibration is required whenever a sensor’s aim is disturbed in any way. This can occur because of collision or in a workshop due to a windshield replacement, suspension repair or wheel alignment.

Buy or Lease with Confidence Workshop Solutions aim to provide you with the tools, equipment and service that match both your personal expectations and your business requirements. We only use suppliers who can offer a comprehensive warranty service and backup for the life of the equipment. We will also arrange demonstrations wherever possible and offer advice on the best products and services to suit your business.

5

Garage

Diagnostic Tools and Services

Having the right diagnostic tools can ensure your garage is able to diagnose and resolve issues across the vast range of today’s vehicles and changing technology. This also reduces the amount of technician time spent on each vehicle, giving you increased work capacity. Technical Support – Security Gateway From 2017, vehicle manufacturers have been fitting a Security Gateway module to vehicles to stop unauthorised network manipulation via the OBD port or telematics, which can put vehicle systems and drivers at risk. It therefore requires an authorised diagnostic tool to be unlocked by the vehicle manufacturer to gain full access.

Wheel Alignment

Regular alignment checks are an essential part of a vehicle’s service maintenance schedule. Every day driving affects wheel alignment and over time, wheels can become misaligned. Poor road conditions, potholes, kerbing a vehicle and worn suspension components will also impact on a vehicles wheel alignment. Most sources recommend an alignment service every 10,000 miles, 1 to 3 years, with each new set of tyres or when replacing steering and suspension components. It only takes 10 minutes to perform a wheel alignment check and it’s estimated that 1 in 5 cars coming into a workshop will have an alignment issue and on average 1 in every 14 vehicles checked will highlight issues that will require additional parts and labour work to be carried out.

Why Alignment? ■ Regular wheel alignment checks are recommended ■ If you replace steering or suspension components ■ If you replace tyres ■ 1 in 5 vehicles will require alignment.

6

Services

Engine and DPF Carbon Cleaning

With tighter rules and limits linked to vehicle emissions, it’s vital that emission control devices such as catalysts and diesel particulate filters are functioning correctly. Why Carbon Cleaning? Trends show we’re keeping vehicles longer and looking to reduce cost of vehicle ownership. There are millions of vehicles on the road with DPFs. Up to 70% of clogged DPFs are unnecessarily scrapped, meaning you could be paying for a replacement when cleaning would restore the part to perfect working condition.

The benefits of providing an engine and DPF carbon cleaning service are:

■ Reduces emissions ■ Clean blocked DPF’s ■ Improves fuel efficiency ■ Restores engine performance ■ Increases a positive reputation from customers

Tyre and Wheel Equipment

Due to wear, tyres need to be replaced every two to three years based on the current average annual mileage figures. This figure doesn’t consider any tyre damage caused by poor road conditions such as potholes. TPMS sensors/valves also need to be checked annually and replaced if required.

If you’re currently turning away or sending tyre related work to another garage because you don’t have the right equipment for the job, you should consider adding tyre replacement as a service.

If you don’t have the equipment you need for certain jobs and find you are turning away or sending work to another garage, talk to your local LKQ Euro Car Parts branch about Garage Services. This could help bring your garage to the next level and open up your streams of revenue.

7

Air con season –

Testing for sales While any vehicle is on your ramp there are several checks you could be doing that could lead to additional spend from your customers

The summer finally arrived with the change in weather and sudden increased temperatures this may have extra stress on AC systems resulting in reduced efficiently. Testing systems isn’t always something that every garage offers, so can help set you apart when it comes to going the extra mile for your customers.

WITH EQUIPMENT STARTING FROM AN AFFORDABLE €1,800 NOT ONLY IS THERE THE POTENTIAL FOR A QUICK RETURN ON INVESTMENT BUT ALSO THE OPPORTUNITY TO EARN PROFIT TODAY! € 1,800 From

WITH THE AVERAGE LIFE OF AN AIR CONDITIONING MACHINE AT 7 YEARS, THIS GIVES YOU MASSIVE PROFIT OPPORTUNITIES! 7 years

THE TYPICAL PAY BACK PERIOD FOR AN AIR CON MACHINE BY ACHIEVING JUST 2 RE-GAS JOBS PER WEEK 3 months

How long to cover the cost of the equipment

What You Can Earn

What will it cost

Services per week Your opportunity is based on 2 services per week Services per month Services per week x 4 working weeks per month

Overhead cost Per job (minimal hands-on time)

€ 6

.00

2

Monthly profit (revenue minus costs) €87.48 per job minimum € 699

.84

Consumable cost Per vehicle – based on an entirely empty system!

€ 51

.48

8

Return on investment based on €1,920 equipment

€ 119

.99

3 months

€ 57 .48

Pay back

Retail price

Total cost

per job

ECK FLAG HFO With one of our business bundles you will have everything you need. ECK NEXT R134A • ECK Next R134a • 12kg R134a • Refrigerant Gloves • Safety Goggles ECK NEXT HFO • ECK Next HFO • 5kg 1234yf • Refrigerant Gloves • Safety Goggles • ECK Flag HFO • 5kg 1234yf • Refrigerant Gloves

• R134a / 1234yf leak detector • POE68 Oil • UV Dye Cartridge • 1234yf Bottle Adapters • Low Side Extension • High Side Extension

• Safety Goggles • Torch 1 UV Led Light & Glasses • Saniflux Nebuliser • Sanilfux Fluid • Digital Thermometer • Nitrogen Adapter and Hose • 1kg Nitrogen / Hyrdrogen • Hydrogen Leak Detector

• Atom machine with 48 fluids • MARKSMAN 2 Leak Detector • Torch 1 UV Led Light & Glasses • R-134a PAG 46 + UV Dye - 1Ltr

• Atom machine with 48 fluids • MARKSMAN 2 Leak Detector • Torch 1 UV Led Light & Glasses • R1234yf PAG 46 + UV Dye - 1Ltr

• Digital Thermometer • R134a Bottle Adapter

• Digital Thermometer • 1234yf Bottle Adapters

*Images is for illustration purposes only.

8

– it’s not over yet

Marketing materials to help you promote your air con servicing

Social Media

If people do not know about your business, how can they become your customer? As a digital platform, social media helps you connect with your customer, increase awareness about your brand and boost your leads and sales. Aside from talking to someone face-to-face, a phone call is often the best way to get a personal response and build relationships with your customers. Telephone Communication

Traditional Marketing

One of the best ways to give your business balance, and talk to everyone is by using a mix of both traditional and digital marketing methods.

Available now to download. ■ Poster ■ Social Media ■ Website Banners ■ Flyer

Keep Cool This Summer. Get Your Air Conditioning Serviced. What’s Included?

Keep Cool This Summer. Get Your Air Conditioning Serviced. What’s Included?

G

a

-

s

e

R

r

i

e

a

t

l

c

C

a

n

t

s

e

l

C

n

B

e

o

h

-

a

i

p

e

t

n

c

m

n

k

o

A

n

e

C

t

n

s

o

C

p

e

t

r

h

i

c

a

a

m

l

e

B

C

-

-

G

o

e

a

i

R

c

l

s

t

e

k

C

n

a

n

A

Don’t get flustered this summer! Book Now!

Summer Health Check March 2021 Aircon A5.indd 1

Don’t get flustered this summer! Book Now!

13/04/2021 13:19

9

Payment Assist

67% of adults* struggle to fund an unexpected bill of €500 or more.

Payment Assist offers a simple, short-term, interest free loan to customers who have a one-off or unexpected vehicle repair bill. Customers can spread the cost of a one-off bill/ purchase over four equal payments interest and fee free. All that’s required is just a 25% upfront payment and garages are charged 7.5% of the invoice value.

Benefit for your customer ■ Ability to spread the cost of an unexpected repair bill over a short time frame ■ Soft credit check for bills less than €1,000 ■ 25% initial payment followed by 3 further instalments ■ No arrangement fees

Benefit for your business ■ Helps convert customers who cannot afford the large repair bill in one hit ■ Payment is made to your garage within 5 days ■ No risk to the business ■ Helps you build a relationship with your customer

How does it work? ■ Log on to www.paymentassist.ie and login with your unique business details ■ Complete your customer’s details to set up an agreement. When the details are completed the payment instalments will be shown ■ Enter customer’s debit card details (Credit card transactions are not allowed) ■ Once all details have been completed the customer gets a text to their mobile phone or message to their tablet to complete and sign ■ Assuming the application is successful, you will receive confirmation that the customer has been billed for the initial payment and future payments have been set up

10

In the News

Starline Range Expansion Offers Garages More

Customers can now enjoy a comprehensive range of Starline electrical components – as the HAAS range is effectively re-branded – including ignition coils, EGR valves and engine sensors. They can also now choose from Starline’s new, market-leading range of flat and universal wiper blades. We’re enhancing our product offering for independent garages by taking the Starline brand into the electrics and wiper blades categories.

The Starline range was established in 1999

Includes more than 35,000 products

Covers more than 90% of spare parts for passenger vehicles

Originally a steering and suspension brand, Starline has been at the forefront of the automotive industry for more than 20 years, earning a solid reputation as a go-to for workshops.

With an estimated 15 million wiper blades sold in the aftermarket every year, Starline’s OE-quality range is tested and assured so that garages can fit them with confidence and access a proven product at the right price, every time.

Colin Cottrell, Marketing Director at LKQ Euro Car Parts, said: The Starline brand never stands still and is constantly evolving, with a focus on research and development both to enhance existing products and launch new ones. As vehicles become more and more sophisticated, they have increasingly specific requirements when it comes to servicing both inside and out. Expanding our Starline range will help the garages we support to meet these requirements every time, and to be able to offer their customers a trusted branded alternative, at a great price. Using our best-known brands to provide options tailored to every budget reflects our ‘good, better, best’ offering. This helps garages to empower customers to make their own decisions when it comes to their vehicles, and is an important way for them to drive loyalty and trust.

11

Introducing, ERA Start Stop batteries. With almost 40 years of experience in the automotive spare parts market, ERA is an international expert in automotive electrics and electronics.

OE manufactured OE

START STOP

High Performance Grid

Start Stop

Large Car Parc Coverage

Highest Safety Features

Made in Europe

ERA EFB The right choice for vehicles with an entry-level Start Stop system and conventional vehicles with increased energy requirements.

ERA AGM The best solution for vehicles with an advanced Start Stop system and for vehicles with the highest energy requirements due to extensive safety and comfort functions.

We reserve the right to amend/withdraw any offer in any way and at any time without compensation. For full terms and conditions please see https://omnipart.eurocarparts.com/terms-and-conditions E & O prices exclude VAT. Trade only. Not to be used in conjunction with any other offers. Images for illustrative purposes only. Copyright © 2021 Team PR Reilly. Available in branch and online at omnipart.eurocarparts.com

Call your local branch now!

Made with FlippingBook - Online catalogs