Product PULSE 09 (Oct-Dec 2023)
6 AROUND THE WHEEL
Steering and Suspension – A key MOT failure
Steering and Suspension is a key MOT failure, data puts it’s failure rate at around 19% each year second only to lighting. In the next couple of months the MOT trend is set to increase, with the UK expecting to see circa 11m MOTs throughout September, October and November – September being the highest with over 4m expected in this month alone. Why is Steering and Suspension critical to our business? As a product group it is vast, and we have a product range covering “Aftermarket” to “OE” that will suit the majority of our customer base. Both offer a high percentage of car parc coverage.
Why is this product great for your branch? Steering and Suspension has a significant £ margin benefit and commands high sales number for our business.
So how do we win more Steering and Suspension business?
NEW
Unlimited Mileage Warranty *
What does this new warranty mean for our customers? Our industry leading unlimited mileage warranty is the ultimate simplified, no fuss, cover which puts the customer first. It offers extra peace of mind at no additional cost and makes an attractive proposition for the garage to their customer. We are removing the mileage restrictions which have been considered the standard rules and replacing with our unlimited mileage cover. There’s no catch for our customer, simply fit and forget and we take care of the rest.
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