Product PULSE 09 (Oct-Dec 2023)

9 AROUND THE ENGINE

Battery brands overview

Product group: 495

Lead Acid

Lead Acid

Aftermarket

Original Equipment

About Starline • No nonsense range of automotive batteries spanning 74 part numbers • Covers 99% of the UK car parc • 19 part number Start/Stop range – one of the largest aftermarket ranges in UK • Trade exclusive battery range.

About Exide • Exide is OE equivalent and is produced at OE factories • The first to introduce Start-Stop technology to the European market in 2004 • Full range of stop/start batteries • Ideal for cars of all ages petrol and diesel offering great performance and value.

Warranty

Warranty

Standard 3 year

EFB

AGM

Standard 3 year

EFB

AGM

3 year

3 year

3 year

3 year 4 Year

3 Year Warranty

All Starline Batteries 3 year warranty

Exide Premium Heavy Duty 4 year warranty

Warranty

Lead Acid

Lead Acid

Original Equipment

Original Equipment

About Varta • 1 in 4 cars with stop start have a Varta battery fitted from factory • Global leader in automotive batteries • Along with Bosch, Varta sits as one of the two most iconic battery brands in the world • OE equivalent, as these have a higher reserve capacity which gives increased starting capability especially in the cold • Includes a full range of stop/start batteries.

About Bosch • One of the most iconic battery brands in the world • OE equivalent, as these have a higher reserve capacity which gives increased starting capability especially in the cold • Includes a full range of stop/start batteries.

Warranty

Warranty

Standard 4 year

EFB

AGM

Standard 4 year

EFB

AGM

3 year

3 year

3 year

3 year 5 Year

5 Year Warranty

Varta Silver Heavy Duty 5 year warranty

Bosch S5 Heavy Duty 5 year warranty

Warranty

Brand positioning

Good

Better

Best

Our brands

Competitor brands