Product PULSE Feb 2022
AROUND THE WHEEL 6
BRAKING Brands and customer choice Understanding our braking range is really important as many customers will ring us to compare against other brands before they actually order. Your knowledge really does hold the power in these situations, allowing you to think fast and answer any questions they need to know that will influence their buying decision. Below is our breakdown of the main brands we sell, with some top tips and important features and benefits so you can understand their position in the marketplace…
■ Eicher is
■ Pagid has OE
■ Brembo is a true OE brand with OE pedigree ■ Leader in brake technology ■ Brembo has a
■ Bosch is
aftermarket quality
identical products and is exclusive to us
an OE brand ■ Bosch is a well
■ Quality at a
competitive price ■ Over 2.5 million
■ The number one braking brand in the UK ■ Over 99% parc coverage ■ Largest European EV pad range ■ 25 months / 25,000 miles guarantee
recognised brand ■ Covers more than 95% of the UK market ■ Provides great infill for Brembo and Pagid ■ 2 year / 24,000 miles guarantee
pieces sold last year
motorsport heritage
■ Block exemption certified, R90 compliant ■ 2 year / 24,000 miles guarantee
■ Patented water
based UV coated discs
■ 2 year / 24,000 miles guarantee
Currently not available in ROI
GOOD TO KNOW
Always o er Brake Pad and Brake Shoe Fitting Kits
SPECIAL ORDERS
These product groups can help reduce both the customer’s and your warranty returns – a big part of our commitment to our customers as part of our customer promise . Not only that, o ering brake pad and shoe fitting can help increase your average invoice value if o ered with brake pads and shoes. Some specific Pagid, Brembo and Bosch brake pad and shoe part numbers will have a fitting kit included in the box, these will be shown in the images on Topcat .
Both Pagid and Eicher are made to order, and we are restricted to minimum order quantities that can take a long time to manufacturer and deliver. That’s why both Pagid and Eicher are not available for special order, and so you should o er alternative brands to infill the order if you need to. If there aren’t alternative brands, please contact brakingpm@ eurocarparts.com to assist. Never say “no” to an order – look for an alternative part number in system such as Brembo or Bosch where we can special order!
Remember, as part of our customer promise, our overall goal is to make our customer's experience as smooth, consistent and straightforward as possible.
OUR PROMISE TO YOU The LKQ Euro Car Parts Customer Commitments OUR PRO ISE TO The LKQ Customer
The right part, first time, on time
The right part, first time, on time
There whenever you need us
There whenever you need us
Car Parts mitments
No hassle warranty and returns
No hassle warranty and returns
A supportive partner in a changing world
A supportive partner in a changing world
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