Testing for Sales
Campaign Dynamics – Proven Method;
1. Visit customers in bands 4,5 & 6 2. The visit can be made by Field Sales teams; Suppliers ready to support 3. Testing for Sales Messaging and Why it is important; 4. Garage Tester needs to be reviewed; Does it cover Start/Stop? 5. If Garage does not have a Start/Stop Tester then the offer needs to be shared; Training of Tester needs to be done; Demo of existing cars in workshop. 6. Customers will be set a 4 month battery spend target. December > March 7. Free Tester. Hit the target and the battery tester will be credited 8. Customers signing up to the offer will receive a battery test promotional pack
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