UK SMR Brochure Nov 2023 - Jan 2024

Around the wheel engine

14

Are you checking every battery entering your workshop? If not, then you’re missing out on a huge profit opportunity… Testing the health of a customer’s battery is paramount to keeping their vehicle on the road. By automatically testing every vehicle you see, you’ll be taking your customer service to the ‘next level’. Whether you’re informing customers that they can rest easy that their battery is in good health, or giving them the opportunity to update their failing battery before they leave your workshop – both outcomes will have a positive impact on your workshops reputation, and increase your chances of repeat custom.

Did you know?

One in three vehicles entering your workshop could require a new battery?

Three out of four customers would

40% of national breakdowns occur from a direct result of battery failure

It should take no longer than 10 minutes to check a standard lead battery

purchase and replace a battery the same day

What can you potentially earn from testing?

Average battery profit from testing:

A

A

Standard Batteries

Start-Stop Batteries

£59 .00 £60 .00 £119 .00

£123 .00 £60 .00 £183 .00

Average selling price to customer

Workshop average hourly labour rate

Total price to customer*

A workshop typically has 10 vehicles a day (depending on size) testing these vehicles could translate into 3 vehicles requiring a new battery a day (1 in 3).

Potential return:

Testing quantity

Standard Batteries

Start-Stop Batteries

£357 .00* £1,785 .00* £7,140 .00*

£549 .00* £2,745 .00* £10,980 .00*

Daily (3 a day)

Weekly (15 a week)

Monthly (60 a month)

*Total minus workshop battery purchase.